When it comes to developing new digital strategies, the dot-com bubble should always act as a guiding light.
Better safe than sorry: research is your campaign’s parachute
Category: Opinion
Big Digital Marketing Mistakes Entrepreneurs Make
Everyone knows how effective digital marketing is, especially for reaching out to prospects. Amidst all this, there are some definite pitfalls that entrepreneurs must avoid. These include: a poor or no clear marketing plan, unrealistic expectations, inability to understand prospects, lack of focus and execution, lack of diversity, focusing on multiple social media platforms at the same time, ignoring mobile and video marketing, etc.